Looking for SAM Sensory? You are in the right place. SAM Sensory has become Blusss. Same founder, same mission: soft, seamless and tag-free clothing for people who feel more.
Why did SAM Sensory become Blusss?
An Luyten started SAM Sensory because her own son is sensory-sensitive and she could not find seamless, soft socks he wanted to wear. SAM Sensory focused on children. It quickly became clear that the need was much wider: teenagers and adults were looking for the same comfort. That is why An launched Blusss in 2025, a brand for children, teens and adults. Over time, SAM Sensory is moving fully into Blusss.
The three S’s in Blusss stand for sensory, sensitivity and solace.
Where can I find the SAM products I know?
The SAM Sensory products are already available in the kids section of this website. With new production rounds, these items gradually carry the Blusss label as well.
Frequently asked questions
Does SAM Sensory still exist?
SAM Sensory is gradually becoming Blusss. The founder, the mission and the focus on seamless, tag-free comfort stay the same.
Who is behind Blusss?
Blusss was founded by An Luyten, the founder of SAM Sensory. Read our story.
Is Blusss only for children?
No. SAM Sensory was mainly for children. Blusss makes sensory-friendly clothing for children, teens and adults.
Can I still find the SAM seamless socks?
Yes, in the seamless socks for kids collection. New production rounds carry the Blusss label.