Soft Friday: Calm comfort at gentle prices – up to 70% off, while stocks last. Soft Friday: Calm comfort at gentle prices – up to 70% off, while stocks last.

Calm Comfort. Now at exceptionally Soft Prices

Sensitive skin and busy minds need gentle care. TheSoft Friday Collectionbrings you sensory-friendly clothing and regulating accessories. Free from harmful chemicals, rough textures, and scratchy labels, each piece is designed to soothe, comfort, and support. This Black Friday month, softness meets calm—at exceptionally gentle prices.

Shop Soft Friday >>

Make a Real Difference With What You Give

Give your loved one something that truly matters: less overwhelm, more breathing space, and a little less struggle every day.
Because people who are easily overstimulated often carry a quiet kind of stress. They don’t need something flashy—they need gentle textures that calm, tools that soothe, and items that feel safe.

Shop Gift Guide >>

A mother's journey to sensory-friendly clothing for HSP

A mother's journey to sensory-friendly clothing for HSP

The journey with my youngest son, Lex, opened my eyes to a challenge I never expected. Lex is highly sensitive, like me, and from an early age, he made it very clear what he did and did not want to wear. Many of the clothes I bought for him remained untouched in his closet—textures, seams, and labels irritated him, turning getting dressed into a daily struggle. I searched endlessly for soft, seamless and irritation-free clothing, but I found very few options. I knew that if I was struggling, other parents and children were too. That’s when I decided to take matters into my own hands and create a collection of ultra-soft, sensory-friendly clothing designed for sensitive children.

Our Story >>