Sometimes it’s hard to say what you feel or to express what you need — especially when your child is highly sensitive and quickly becomes overstimulated.From that experience, Blusss created the MoodMagic Sleeve – a color-changing sensory wristband that helps children show their emotions in a gentle, subtle way. We’re incredibly proud that the MoodMagic Sleeve has been selected as a finalist for the Heart for High Sensitivity Award 2025.This award celebrates initiatives that bring more understanding and support to highly sensitive people through heartfelt innovation. A Bridge Between Feeling and Understanding The MoodMagic Sleeve was developed together with a primary school as a tool for emotional expression — designed for children who find it hard to put their feelings into words.The sleeve subtly changes color with body warmth, helping teachers and parents recognize emotional states before frustration builds up. It’s a small sensory tool with a big mission: to prevent frustration and create connection through understanding. Highly Sensitive Children: From Overload to Resilience Highly sensitive children perceive more — sounds, smells, emotions, atmosphere… everything feels a bit stronger. That can be confusing, especially at school or in busy environments. With the right emotional regulation tools and a bit of empathy, these children can truly shine in their sensitivity — because that’s their strength. The MoodMagic Sleeve supports children in emotional awareness and self-regulation, helping them understand what they feel and communicate it in a calm, non-verbal way.It’s designed with care for sensitive skin and has a modern, sensory-friendly design that blends naturally with any outfit. An Award That Truly Touches Us Being named a finalist for the Heart for High Sensitivity Award feels like a warm recognition of our mission.Blusss was founded by An Luyten, mother of a sensory-sensitive child, with a dream to create stylish, sensory-friendly solutions that genuinely help — for both children and adults who experience sensory overload more easily. This nomination reminds us why we do what we do: to build a world where high sensitivity is understood, appreciated, and supported. Because when we learn to manage our sensitivity, we can truly shine.  About the Heart for High Sensitivity Award The Heart for High Sensitivity Award is presented annually during the High Sensitivity Congress in Belgium and the Netherlands.The jury includes Fleur van Groningen, Jürgen Peeters, Saskia Schepers, Bieke Geenen, and Esther Bergsma — all experts in high sensitivity and emotional wellbeing. The winner will be announced on November 14, 2025, during the congress. Learn More Discover the MoodMagic Sleeve at www.blusss.comFollow us on Instagram: @blusss.official

Packaging as an Extension of Your Brand At Blusss, everything revolves around comfort, simplicity, and softness. Not just in the clothing we design, but also in the way we ship our products. That’s why we consciously chose sustainable and stylish shipping bags that reflect our brand and values. Our customers choose Blusss because they seek calm in an overwhelming world. We wanted to extend that feeling to the moment they receive their order. No loud boxes or plastic tape—just a visually calming shipping bag that feels soft and is instantly recognizable. “Our packaging is a gentle gesture—even before someone sees the product.” Eco-Friendly Packaging That Feels Right As a brand that cares for sensitive individuals and the world around us, it made sense to opt for environmentally friendly packaging materials. Our shipping bags are recyclable and printed with our own subtle design. No unnecessary colors—just simplicity and recognizability. A Thoughtful Partnership with VerpakkingenXL For our custom-printed shipping bags, we partnered with VerpakkingenXL. The entire process—from design to delivery—felt smooth and thoughtful. They truly listened to our needs as a sensitive brand and delivered a solution that fits us perfectly. Positive Feedback from Customers and Team Customers often tell us how much they love the packaging—how it stands out in a good way. It feels premium without being loud. Our team is just as proud. For us, it’s not just about the product, but about the full experience—from webshop to doorstep. A Conscious Choice with Real Impact For Blusss, packaging isn’t just a practical detail. It’s a conscious decision, a key part of the brand experience, and a way to make our business more sustainable. Packaging that feels right—for our customers and for the planet. Want to Know More? Read the full story on the VerpakkingenXL blog:Reference Blusss.com – Custom Printed Shipping Bags from VerpakkingenXL

We are proud to share that Blusss has been awarded “Most Innovative Sensory Wellbeing Lifestyle Solution 2025 – Belgium” by EU Business News at the Benelux Enterprise Awards. This recognition highlights our mission: creating fashion and lifestyle products that are not only stylish but also truly make a difference for people with sensory sensitivities. At Blusss, we blend design, comfort, and science to bring more calm, balance, and confidence into everyday life. For us, this award is more than a title – it is an encouragement to keep innovating and to continue giving a voice to everyone who deserves softness and sensory comfort. Read the article: HERE

A Shared Vision for Impact What if regular clothing felt like sandpaper? For millions of sensory-sensitive people, this is a daily reality. At Blusss, we create clothes and accessories that don’t just look good—they feel good, too. We’re proud to have found a strong and values-driven partner in Trividend, who recently joined us as an impact investor. They captured our story beautifully in their latest article: “From a personal need grew a brand with international reach and a clear mission: to bring calm through stylish sensory-friendly solutions.” Fashion with Feeling Blusss is more than a clothing label. It’s a lifestyle brand for anyone who feels more—whether due to neurodivergence, stress, or sensory overload. As Trividend puts it: “This isn’t about being picky with socks—it’s about feeling safe and comfortable in your own skin.” That mission resonates deeply. Because when clothes stop irritating, focus and confidence can finally start to grow. Co-Creation & Community We design every product together with users—children, adults, therapists, educators. Why? Because real needs create real solutions. As I shared in the article: “We didn’t want to make just any soft clothes. We wanted to build something that truly works—for as many people as possible.” Backed by Purpose We’re grateful not just for Trividend’s investment, but for their ongoing involvement. They offer guidance, network access, and a place on our advisory board—helping us grow sustainably and stay mission-driven. “Trividend truly understands what we’re building—and that gives us the confidence to take the next step.”

Explore the innovative MoodSense development by Blusss, recognized for its sensory-friendly fashion. Discover how MoodSense integrates scent and color to promote well-being and communication.   MoodSense Collection Selected as Fashion Innovation by the City of Antwerp Our clothing brand, with a profound focus on sensory-friendly collections for both adults and children with sensory sensitivities, has been chosen by the city of Antwerp as one of the "Innovations in Fashion" with the MoodSense collection. This recognition not only honors our team but also showcases the attractive business climate in Antwerp. The city of Antwerp is supporting MoodSense with a financial boost, enabling us to make significant strides in the development of the MoodSense collection and swiftly bring it to the market.   MOODSENSE COLLECTION: SCENT AND COLOR FOR WELL-BEING AND COMMUNICATION At Blusss, we've always been committed to creating clothing that is not only comfortable but also inclusive. Our MoodSense project is an exciting extension of this commitment, leveraging scent and color as powerful tools to promote well-being and communication. SCENT: MoodSense incorporates fragrance as a potent means to reduce stress and foster a sense of emotional security. COLOR: Additionally, MoodSense introduces subtle color changes in clothing or accessories, enabling non-verbal communication. This is invaluable not only for individuals struggling with verbal communication but also for anyone desiring a subtle way to express their feelings and needs. Thus, the collection is suitable for all sensory-sensitive individuals, those experiencing stress or anxiety, and individuals for example with as autism or ADHD.   CO-CREATION The new products are designed through co-creation with our community. Input and feedback are gathered through surveys and workshops. These insights, experiences, and ideas help us tailor the MoodSense collection to the needs of our target audience effectively. SCHOOL WORKSHOPS IMPRESSION     SCENT WORKSHOP IMPRESSION           LAB TESTING Extensive research is conducted in the lab for the application of scent and color change in our new MoodSense products to ensure functionality and product safety.     A BLEND OF FASHION AND WELL-BEING As the founder of SAM Sensory & More and Blusss, I am deeply committed to transforming the fashion industry by introducing innovative and inclusive designs that enhance people's well-being. The support of the city of Antwerp for the MoodSense project is a significant step towards achieving this noble goal. Together, we can revolutionize the fashion industry and create clothing that not only provides comfort but also speaks the language of well-being and self-expression.   An Luyten Founder Blusss (formerly know as SAM sensory & more)   DISCOVER THE MOODSENSE PRODUCTS Moodmagic Sleeve, for subtle communication - thermochromic fabric Mellow Sensory Scarf - Scented Calming Soothing Scarf  

Celebrating Our Moodsense Project and Its Recognition in Diversity & Inclusion We’re incredibly proud to announce that our Moodsense project has been nominated for the Trends Impact Awards 2024 in the category of Diversity & Inclusion!This nomination highlights our mission to develop sensory-friendly clothing and accessories tailored to the needs of people with sensory sensitivities. At Blusss, we’re committed to creating innovative, inclusive fashion that offers comfort, style, and relief for everyone affected by sensory overload. Sensory-Friendly Clothing for Kids, Teens, and Adults At Blusss, our goal is to design stylish, functional products for people of all ages who experience sensory sensitivities. Whether it’s children with sensory processing challenges, teens with specific sensory needs, or adults searching for comfortable fashion—our sensory-friendly clothing is crafted to improve daily life for those sensitive to touch, sound, light, or other stimuli.Our Moodsense collection goes beyond fashion. It offers functional accessories that help people feel at ease in overstimulating environments. Each piece is thoughtfully designed to increase comfort and promote inclusion in everyday life.       Moodsense: Where Fashion Meets Function and Inclusion The Moodsense collection reflects our core value: inclusion. We understand that fashion is not just about how it looks—but how it makes you feel. Our designs combine inclusive style with sensory-friendly features, empowering sensitive individuals to stay calm and confident in a world full of triggers.These accessories are practical tools for anyone navigating a sensory-rich world. That’s what makes Moodsense truly special within the growing field of inclusive fashion. Why the Trends Impact Awards Matter to Us Being nominated for the Trends Impact Awards 2024 in the Diversity & Inclusion category validates our work toward a more inclusive, sensory-friendly world.We believe sensory-friendly fashion can help people with sensory challenges feel safer, more empowered, and more comfortable in their daily lives.This recognition motivates us to keep innovating for the needs of the neurodiverse community and beyond. A Heartfelt Thank You and What’s Next We want to thank Stad Antwerpen, Véronique De Bruyne, Katrien Huygens, and Agnes Van Look for their generous financial support, which helped us kickstart this project. The moodsense project was recognized as innovation in fashion by the city of Antwerp. In ConclusionAt Blusss, we’re dedicated to designing clothing and accessories that truly respond to the needs of people with sensory sensitivities.With Moodsense, we continue to redefine inclusive fashion—combining style and function to help everyone feel comfortable, calm, and confident.Discover more at www.blusss.com